Sea Otter 30-Second Warning – Grand Finale

Company-types race against the clock to give their two cents.

"Here, look at the camera and tell us what you're doing here at the Sea Otter Classic. This is for Bike magazine's video series: 30- Second Warning. You've got 30 seconds. Ready. Set. Go."

In this final installment of 2013’s 30-Second Warning, we trapped people, thrust a camera in their faces and told them to spill their guts for half a minute. Here are the results.

661 Comp and EVO Carbon Full Face Helmets

Answer: Gentleman's Collection ProTaper Bars

Norco Carbon Sight 650b

Smith Pivlok V2 Glasses/Fuel V2 Goggles

Avoid the Travelodge Sushi

Giggling Girls Promote T.V. Channel

Suntour Auron Enduro Fork

Niner Bikes Raffles Sweet RIg to Help IMBA

WTB 650b Tires

Troy Lee Designs: new Trail and AM kit

Swobo Returns

Teva Pivot All Mountain Clipless Shoe