By Vernon Felton
Video Courtesy of Bell Sports
Sure, it looks like a simple dirt-jumper helmet. Get the Segment into your hands, however, and it's clear there's a surprising bit of technology going into this lid.
The Segment's shell looks rigid (the status quo), but it's incredibly comfortable. Inside the helmet, a series of EPS foam segments are connected by a reinforcing skeleton. The end result? The helmet conforms to your head yet still meets safety standards–including the ASTM F2032 BMX enhancement.